Many people may think of Facebook promotion as a time-consuming and expensive process. Therefore, many companies choose not to promote through this popular platform. However, don’t worry that Facebook is a ‘be all and end’ social media promotion. There are many other popular social networking sites out there that you can leverage to increase your brand value and get maximum attendance at your events.
Different Micro-blogging Sites
You can access a number of micro-blogging platforms to post information about your products and events organized throughout the year. The most popular of these platforms is Twitter and it captures the largest market share.
Twitter allows you to open an account for free; You can tweet news, updates, event schedules up to 140 characters. Strategi marketing online saat ini di media sosial, bagaimana postingan produk bisa memiliki engagement rate luaxs, cara promosi di instagram menjangkau banyak orang dan memiliki tingkat interaksi dengan followers/subscribers tinggi.
This allows you to use hashtags so that tweets rank higher in the Twitter search engine for people searching for similar keywords. Apart from that, you can also take advantage of FriendFeed and Tumblr which allow you to post useful text, audio and video clippings, images, and website links on the platform for users to view and create calls to action.
Social Bookmark Site
There are hundreds of public social bookmarking sites; some of the leading names are Delicious, Reditt, Diigo, StumbleUpon and organizations and event planners can use them to market their products, services, events, training and classes to the online population. These sites allow you to share your favorite web pages with people who may like or dislike your pages after you submit them to the site.
For this reason, it is very important to upload interesting content and attractive images so that individuals can choose to support it. More likes means the web page gets top ranking on social bookmarking sites which again means your chances of receiving high web traffic on event registrations or your organization’s website.
Websites and Blogs
An important aspect of running a business today is an online presence in the form of a website. The company website will contain a web page describing your company, its mission and vision, a complete product list, the industries your company serves, and a ‘Contact Us’ page.
Millions of internet users will see your website once it’s published live! They can browse various pages to find out more about your organization and about the products you offer. Plus, websites are great platforms for providing news and making announcements about new products or events you’re hosting.
Many professionals also create blogs to provide news, updates, share content and images with readers on a daily basis. Blogs provide excellent exposure for your company; You can also visit similar blogs to read what other people have written and thought. Anyone can comment on your posts and you can reply to those comments to build a strong network for future business growth.